The challenge:
- To develop professional and intelligent content to engage the C-Suits of the business
- Create communication to gain trust of organisations and businesses seeking for our services
- To find new ways to advertise the same set of services
- Gain maximum engagement on each platform
Solution:
- Sticking to predefined brand guidelines
- Developing prompt campaigns and strategies ranging from brand awareness and engagement to lead generation for their new products and services
- Studying each social media platform keenly and creating campaigns specific to every platform to gain maximum reach and engagement
- Conducting rigorous E-mailer marketing, communicating with potential clients, existing clients and new clients through emails for optimum results.
Results:
- A 48% increase in number of leads across all verticals
- 89% increase in brand visibility
- CTR of 14% for all paid adverts across Facebook and Instagram
- Increase in viral reach with 1 campaign yielding over 30,000 engagement on Instagram