Pick the Right Channels

Based on the objectives and the landscape of the market, we create digital media strategies that pay dividends as a result of marketing research and cross-channel analysis. Our expertise in digital media buying ensures best bang for your buck and takes you a step closer to achieving more sales.

Search Engine Advertising

Google ads offer traction at various levels of the marketing funnel. Depending on which stage of the funnel your brand has the maximum success rate, we develop search engine advertising strategies that take your ROI and ROAS from good to great. We design highly engaging ad campaigns that ensure high CTR and Conversion Rate.

Mobile Marketing

Choosing from the sea of affiliate networks and various modes of app advertising can be tough. We take into account your objectives, target groups and short & long term goals in order to recommend the best mobile marketing channels. Our experience with social media ads, Google ads, affiliate networking and Apple ads enable to us deliver volumes that convert to customers.

Third-party Ads

Based on your niche and your objectives, we define the ad types and the right media mix for your brand. From networks like Columbia to direct media buying with industry specific publications to native ad networks to Amazon Ads, our expertise in media buying helps us hit the bull’s eye thus generating greater traction for your brand.

Programmatic Advertising

Programmatic advertising is all about creating efficiencies by using AI to optimize campaign success. It is very important to provide the right campaign inputs for programmatic advertising to be effective. We ensure that the best possible user behavior of your target group is designed as a campaign input for real time campaign optimization and increasing traffic at the bottom of your marketing funnel.

Cross-Channel Analysis and Reporting

Zero wastage of money comes from the correct analysis of all the ad channels where your money is being spent. We go beyond just CTRs and CPCs in our analysis of your brands performance across various media channels. We measure the conversion rate and acquisition rate across variables such as ad fatigue, user behavior, ad placement, ad score, ad type, match type, ad waste, etc to arrive to the best performing media channels.

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